The Specialty Graphic Imaging Association (SGIA) seeks a Director of Tradeshow Operations who’ll be responsible for the management and execution of a tradeshow with over 150 exhibitors and 8,000 attendees. The tradeshow attracts printers, designers and creative professionals primarily from North America, Central America, South America and the Caribbean. This Director will serve as the primary contact for all components of the tradeshow and will work closely with SGIA’s staff and outsourced partners to ensure a profitable and successful event that includes exhibits, networking and education to provide a high-value experience for attendees, exhibitors and volunteer leadership. This Director will be conversing with exhibitors and attendees in both English and Spanish to facilitate operations and will manage the expositions day to day operations independently.
PRIMARY OBJECTIVES AND DUTIES:
Directs all event logistical components to include registration, housing, transportation, venue management and budget management.
Manages the entire exhibit sales and service cycle from contracting booth space, invoice collection, floor plan management, liaison with general service contractor, on-site floor management and exhibitor customer service inquiries.
Manages the services of all applicable vendors involved in the production of the event.
Acts as primary liaison with the volunteer leadership and staff to create appropriate educational and networking offerings at the tradeshow; oversees communications and speaker logistics leading up to, during and after the event.
Establishes and monitors appropriate KPIs (Key Performance Indicators) and provides timely reporting to the Vice President, Expositions and CEO for proactive management.
Works with the Marketing and Media teams to ensure they have all pertinent information necessary for promotional and press release materials, including the exhibitor/conference website, the Show app, the printed program Directory (when published), the Expo Show Map and all text and content for tradeshow communications.
Works with VP, Finance and Accounting and VP, Expositions to manage the event budget (revenues and expenses); provide cost analysis, profit and loss projections and recommend pricing strategies as they pertain to the event.
REQUIREMENTS & QUALIFICATIONS:
Event management experience is a must. CMP, CMM or CEM certification is a plus.
Excellent written, verbal and interpersonal communication and negotiation skills in both English and Spanish.
Strong attention to detail and accuracy, project management skills required.
Ability to solve difficult problems with effective solutions.
Requires ability to organize projects simultaneously and keep on schedule and budget.
Must be able to function with minimal direct oversight.
Must be able to travel multiple times a year (20%) including overnight travel of up to 12 days and international travel.
Must demonstrate outstanding customer service orientation and have the ability to interact effectively and appropriately with individuals of various levels, professions and cultures.
Convey a professional attitude and demeanor in all projects and outside events as the position is a representative of the Association.
Proficiency in database management and basic office software programs, Association Management Software, ExpoCad is preferred. An ability to adapt and learn new software and web-based systems is mandatory.
EDUCATION AND EXPERIENCE:
Bachelor’s degree in hospitality administration or a related field, with 8-10 years of experience in event management. Experience managing large events preferred.
Association and/or not for profit work experience a plus.
Experience with event and exhibit logistics
Experience with vendor contracts and relations, budgeting & forecasting and a plus.
Full Fluency in written and spoken English and Spanish language. Native Spanish-speaking with a predisposition to working w/ different dialects is preferred.
HOW TO APPLY:
Send resume, cover letter, and salary requirements that demonstrates why you’re the best candidate.
** Please only apply if you meet or exceed the education and skill requirements. Fluency in Spanish is a MUST**
Telecommuting is not an option for this position – your onsite presence is required.
This position offers an amazing benefit package and may include relocation assistance for the right candidate. SGIA is an equal opportunity workplace. All hiring efforts are managed internally and SGIA does not use fee-based staffing agencies. This position may require skills testing as a condition of employment.
Additional Salary Information: Salary depends on experience.
The Specialty Graphic Imaging Association (SGIA) is an extremely successful not for profit membership organization that serves approximately 2,700 member companies in 138 countries. We are staffed by 40 professionals in Fairfax City, Virginia. SGIA is the only international association for specialty imaging. Our members are the printers, imagers and suppliers that serve this industry segment. Digital printing and screen printing are their primary imaging technologies, and they use them to create products or add value to existing products. SGIA members create products like point-of-purchase displays in retail stores, signs, banners, and advertisements. They also enhance existing products such as garments, packaging & containers, vehicles, product identification and compact discs. Our goal is to provide this new generation of imaging professionals with the tools and information they need to make the best possible business decisions. Our services include the SGIA Information network, the most extensive online resource available to our industry. We also conduct the annual SGIA Convention & Exposition, the world’s largest and leading expo for technology and specialty graphic market information. For more information go to http://www.sgia.org