| LES is seeking a bright, self-starter who is a detail-oriented and forward-thinking individual to serve as an Education Coordinator. The Coordinator will be primarily responsible for managing all aspects of LES Education programs, including driving course revenue via social media marketing and business development. It is anticipated that the Coordinator will also support other LES Committees and Sub-Committees, including the LES Annual Meeting. The Education Coordinator will report into the LES President and Chair of the Board and will be managed by the Senior VP LES Education and LES Education Sub-Committee Chair. This position is intended to be full-time and 100% remote. Travel is not anticipated in 2021. Future travel may be required from time to time. LES Education Coordinator Requirements - Team player with excellent oral and written communication skills, professional integrity and credibility and experience managing programs.
- 5 years of experience driving event registration and sales to meet revenue targets via social media marketing, cold calling and other business development strategies
- Technology savvy with online conference platforms (e.g., Zoom, GTM and GTW) and social media marketing including LinkedIn, Google SEO, video editing, etc.
- Committed to providing excellent customer experience to course attendees, sponsors, members, volunteers and vendors
- A quick learner who gets up to speed quickly; highly motivated and productive while working remotely with limited supervision
- Detailed oriented; able to organize, manage and finalize course materials and other content provided by member volunteers for Education and other Committees
LES Education Coordinator Objectives Manage LES Education Program - Develop turn-key processes for managing the LES education program to run on-line and in-person courses and drive sales revenue via registrations
- Work with vendors on course scheduling, website course descriptions/updates, digital marketing, logistics and execution of courses
- Responsible for attendee and instructor communication, timely correspondence, course material distribution & overall course experience as measured by surveys
- Plan, recruit and support course chairs and volunteer instructors, including keeping current the list of qualified instructors for each course along with their current bios/headshots
- Keep the repository of LES Education materials up to date and organized
Drive Education Revenue - Drive course sales that exceed targets via social media and direct sales marketing
- Develop new business with target organizations for custom courses with corporate and/or executive management programs; work to support LES Members on a plan to secure 1-3 custom courses per year
- Identify and develop partnering deals and/or alternative LES non-member marketing /sales channels to drive education sales
- Maintain reports on courses delivered, including attendee numbers, revenue/expenses, and FAQs on courses.
Program Management - Develop turn-key operations running LES Education program, including timelines for communication with instructors and attendees, for digital marketing campaigns and conversion analytics, for post-course surveys etc.
- Develop and implement a process for soliciting and vetting future LES course offerings via member volunteers.
Ensuring Superior Customer Experience - Support course chairs and instructors in developing and delivering course offerings
- Establish and maintain all necessary requirements and procedures to enable LES to offer Continuing Legal Education (CLE) and for attendees to obtain CLE for all appropriate LES programs.
- Ensure stellar course attendee experience, including follow ups to course information requests, advising attendees of other courses of interests, and preparing FAQs
- Develop and implement processes to measure Education attendee experience, e.g., develop surveys, obtain survey results, and collect attendee quotes after each course for marketing purposes
Assisting Other LES Committees and/or Sub-Committees - Support other Committees and/or Sub-Committees while maintaining priority support to LES Education
- Work for other Committees and/or Sub-Committees might include coordinating and processing Standards Sub-Committee meetings and documentation as well as helping the Meetings Committees with the Annual Meeting, and supporting Sector and Chapter Webinars.
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